Ahsan Sheikh

Ahsan Sheikh is one of Pakistan’s most respected voices in the Out-of-Home advertising industry and serves as the WOO Ambassador for Pakistan — the first appointment of its kind for the country — representing the prestigious World Out of Home Organisation (WOO), the global body that unites the OOH industry across more than 60 countries, advocates for industry standards, and drives the advancement of Out-of-Home advertising worldwide.

As CEO of Kinetic Pakistan, the country’s largest and only internationally affiliated OOH agency, Ahsan has been at the forefront of transforming how Out-of-Home advertising is planned, bought, and delivered in Pakistan — pioneering Digital OOH, co-launching Pakistan’s first Programmatic DOOH ecosystem, and introducing the integrated data-based OOH agency model to the market.

A prolific thought leader and advocate for the convergence of technology, data, and smart city development, his work has contributed significantly to redefining OOH’s role in overall media strategy and positioning Pakistan’s advertising industry on the global stage.

Ahsan holds degrees from LUMS and The College of Wooster (USA), is a member of the Phi Beta Kappa Society, and is the Immediate Past President of the LUMS SDSB Alumni Association.