Archives: Speaker

I am a Contrarian Marketeer that believes in the power of Evidence based Marketing and the Power of Fundamentals. Over the past 18 years, I have worked in iconic companies like P&G, Coca-Cola and Samsung across the Eurasia, Middle East and Pakistan, managing global power house brands. Currently, I am the Chief Marketing Officer at Samsung Pakistan and Afghanistan where I lead the Marketing, Online Sales, CSR and Budgeting.

I am passionate about sharing my experience and regularly teach at LUMS CCES.

Asima Haq is Director (Beauty & Wellbeing and Personal Care) at Unilever Pakistan and part of it’s management committee. A multiple award-winning brand builder and marketeer, she has over 22 years of experience in building purposeful brands and creating future fit businesses, with experience leading diverse teams across multiple markets.

A passionate advocate of women’s empowerment, driving inclusion both at work and through the reach of her brands, Asima has an MBA from IBA. She has previously served as a juror for the Effies Pakistan and was recognized by DIVA as one of Pakistan’s 30 most powerful businesswomen.

Mark created the very first digital consultancy for celebrities and for people in the public eye in 2003. He quickly became known as the go to digital guy for many Hollywood A-listers. After leading the digital transformation of more than a hundred entertainment brands and public personalities from Usher and Lady Gaga, through to Barack Obama and Buckingham Palace, Mark established a new company to apply this experience and to innovate in digital transformation for B2B brands, which was acquired by VICE Media in 2015.