David’s career started at Saatchi & Saatchi as a graduate trainee, progressing through the agency world as Managing Partner at WCRS and then MD of Lowe Howard-Spink in London.
Moving to Atlanta he worked for the Coca-Cola Company as Global Director and VP of Advertising, before returning agency-side as President of BBDO Europe, and then as a main board director and CEO of Tempus Partners.
Following WPP’s purchase of Tempus, David set up Team Vodafone for the group. In 2004 he joined Vodafone as Global Director of Brand and Marketing Communications, progressing to become Global Brand Director in 2005 and CEO of VIML (Vodafone Ireland Marketing LTD) in 2008 based in Dublin. Returning to London, David joined Barclays in 2012 as MD of Brand, Reputation and Citizenship.
He stepped down as Chief Communications & Marketing Officer at RBS in 2020, a position he took up in July 2015. He was a member of the Bank’s executive committee and reported to Ross McEwan, the CEO. He led the rebranding of RBS to NatWest.
David was president of the World Federation of advertisers from 2015 to 2019, he is now President Emeritus of the WFA. Ex-Chair and council member of the MGGB, a fellow of the Marketing Society and a fellow of the IPA. Awarded the Lifetime achievement award by The Drum in 2020. Recognised in the Queens New Years Honour list in 2021 for his services to Marketing and Advertising , he was awarded an OBE.
He is a Consultant, Coach and Mentor.